This ain’t just a hoodie—it’s a whole affirmation. The I AM Black Excellence hoodie wraps you in pride, power, and purpose. Made for the culture, by the culture, this unisex fleece hoodie speaks without shouting: I am legacy. I am strength. I am excellence.

Featuring a bold front design and a soft, cozy interior, this hoodie is perfect for chilly days, casual slay, or when you need the world to know what you’re made of.
Only from The KNEW Era—where Black excellence is the brand.

• 50% pre-shrunk cotton, 50% polyester
Heather Sport Dark Navy is 40% cotton, 60% polyester
• Fabric weight: 8.0 oz/yd² (271.25 g/m²)
• Air-jet spun yarn with a soft feel and reduced pilling
• Double-lined hood with matching drawcord
• Quarter-turned body to avoid crease down the middle
• 1 × 1 athletic rib-knit cuffs and waistband with spandex
• Front pouch pocket
• Double-needle stitched collar, shoulders, armholes, cuffs, and hem
• Blank product sourced from Bangladesh, Nicaragua, Honduras or El Salvador

Disclaimer: Due to the fabric properties, the White color variant may appear off-white rather than bright white.

This product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!